Instagram is a great platform where not only you can publish visual content, but it is also an excellent option for business. Instagram has more than 500 million active users and they are increasing day by day. Instagram has the most users youth and young age people. And if your business targets products or services that specifically target the younger generation and then instagram is the best platform.

On Instagram, you can keep eye-catching images, add short videos and also impressions descriptions or captions. And the best thing is that the users' engagement rate on Instagram is higher than Facebook.

India is also a big part of Instagram users and Indian users are also managing their Instagram profiles very well. But some new users, business owners etc. are not able to manage their Instagram profile well, due to which they do not get followers or any business.